📜 Memento Terra – The story behind the stories
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Once upon a time… there was a textile brand.
But above all, once upon a time there was a need:
to reconnect. With matter. With meaning. With the Earth.
Memento Terra was born from a simple intuition:
Our clothes should say something.
Not just about us, but about the world we carry, leave, or hope for.
🌿 A brand? No. A textile story.
At Memento Terra, each collection is a chapter , each piece a page printed on organic or recycled cotton .
We don't create "products" in the traditional sense. We rewrite tales , we twist fables , we awaken archetypes —in textiles.
The Raven is no longer fooled.
Beauty hunts the Beast.
The Ant burns itself, the Cicada builds.
Morality wavers, motive asserts itself.
Our clothes are there to sow doubt , provoke a spark , or simply leave a mark , on the surface of the skin.
📖 A site designed like a sentence
Our entire site is structured like an unfolding tale :
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The Prologue : To understand where we come from
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Once upon a time… : illustrated and revisited fables
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Forgotten kingdoms… : disenchanted tales that have become fashionable
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Children's stories to invent... : clothes for those who are starting out
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Talismans to remember it… : bags, accessories, objects with messages
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And those who preferred silence : for those who only want a logo, a trace, a strong discretion.
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The beating heart of Memento Terra : our manifesto, our anchor
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Send us a crow?: our way of staying connected
Every word counts. Every category is a gateway to a fragment of the universe .
✊ A committed aesthetic
Our clothing is printed on eco-friendly textiles only :
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🌱 GOTS certified organic cotton
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🔄 Recycled materials (AWARE™ label, Recycled Claim Standard)
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🐰 Animal-free (EVE Vegan)
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✂️ Designed in ethical workshops , respectful of the Earth and humans
Our aesthetic is raw, rock, poetic , never “cute”.
We don't make fashion. We make narrative textiles .
🌌 A garment like a memory
Memento Terra means Remember the Earth .
It's a reminder. A call.
And also a silent promise that we carry with us.
We believe that what we wear shapes us as much as what we say.
So, we create pieces that can be:
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talismans
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gentle revolts
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shelters
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or cries printed in silence